An End to Metatags
Today, some search engines still look at metatags, but increasingly they put much more emphasis on both visible text on the page and “off-page factors” (popularity, linking structure of the Internet, etc.) to measure page relevance. Google doesn’t bother with metatags - it doesn’t even incorporate the description tag in the summary of page contents, preferring to grab text from the page itself.
Tags: Search Engines
