The Information Architect
There’s never an appropriate moment for an economic downturn, but for the information architecture community, the recent shift has been particularly ill-timed. Just as we were beginning to make some headway in making the case for the value of our contribution to the ‘Web design’ process, economic pressures are forcing us to evangelize ourselves even more vigorously, as we face heightened skepticism from clients pressured by economic circumstances and weary from five years of dot-com snake oil sales pitches.
Tags: Creative Engineering, Project Management
