Four e-commerce myths debunked
We’ve all heard the hype: Putting up a good Web site takes only a few hours, and you can start taking orders immediately. It’s easy to start generating sales, and you’ll begin to achieve ROI right away. You don’t need a Web consultant. And don’t worry too much about advertising and marketing; if you have a good Web site, your customers will always find you.
Are any of these statements true? Nine times out of 10, no.
Tags: Ecommerce, Web Applicationshttp://www.entrepreneur.com/Your_Business/YB_SegArticle/0,4621,232470----1-,00.html
